In this article, we are going to discuss online marketing in Waterloo and how the SEO experts at Profitworks can help!

Profitworks is a team of SEO marketing specialists focused on driving sales results for your business. Contact us today to get started!

It's our core values and unique, personal approach that sets Profitworks apart in the field of online marketing in Waterloo. Let's dig in a take a deeper look at what that means for you.



Online Marketing Waterloo | Business Marketing Support


Who We Are

Profitworks is a team of online marketing specialists based in Waterloo, Ontario. Our team brings a wealth of knowledge and experience in digital marketing and search engine optimization (SEO) that is essential for success in today's market.

We are marketing strategy experts, content creators, editors, graphic designers, website traffic experts, conversion experts, and website designers all working together to bring you the best customer service experience and the highest possible return on your investment.

With 17 years of marketing experience, Profitworks is well versed in marketing strategy and the ever-changing SEO landscape, meaning your business will be set up for long-term success. We know that an increase in traffic or a jump in Google rankings doesn’t necessarily equate to tangible sales growth, which is why our team is not satisfied until you’ve seen the impact our efforts have had on revenue.

That's the reason Profitworks was started in the first place: To provide small to medium businesses with a marketing option that will bring you a good return on investment from your marketing dollars.  



Our Values

  • Hard WorkWe put 100% into everything we do for our clients. We are committed to producing quality results and are prepared to put in the extra effort required to make you the leader in your market.
  • Integrity: Truthfulness and honesty are important to us. We always strive to demonstrate these characteristics in our work and interactions with clients.
  • Transparency: We value honesty, so we will always be open and upfront with our clients. There is complete transparency in all of our client interactions.


Our Approach

  • Results-OrientedOn average, businesses we work with see $2.75 in additional profit (after all costs) for every $1.00 spent on our online marketing services. We understand that sales are the most important metric for your business. That’s why our strategies aren’t just designed to improve your traffic and leads, but also to increase your sales. That’s what we called closed-loop SEO. 
  • Researched EffortsWe take the time to get to know you, your business, and your customers. All of our strategies are researched using the latest SEO technologies to help you get the best possible results for every dollar spent.


Our online marketing Waterloo strategies are designed to improve your traffic and leads, and ultimately to increase your sales.


Online Marketing Waterloo - Essential Services


We specialize in making our clients' websites rise to the top of the Google rankings, but more importantly, getting more sales from their websites. Through on-pageoff-page and technical SEO, our unique strategies can help you unleash your potential by reaching your target on a local and national level.



Content Creation

Through high-quality written content, our team can help you tell your brand’s unique story. All of our content is optimized for search engines and is designed to incite action that is directly tied to your sales results.



Our team uses backlinking as well as internal linking to your website to increase the number of quality links associated with your business from high-authority sites. These techniques have proven to improve the domain authority of our clients' websites over time.


Pay Per Click

We use Google AdWords to generate the right leads for your business through well-crafted advertisements. We continuously test and improve your advertisements based on performance to ensure that you’re getting the best leads for the lowest cost.


Email Marketing

Our team creates captivating email content through engaging copy and professionally designed layouts that are designed to educate your customers or encourage them to take action. We offer customizable plans from weekly, biweekly, or monthly newsletters to fully-managed email drip campaigns.


Social Marketing

Our Facebook and Instagram advertising experts curate custom strategies for every business objective. Using non-invasive advertisements and intentional targeting, we elevate your customer’s experience on social media while inspiring them to buy.


There are more than one billion active users on Facebook, and your small business can take advantage.


Waterloo is home to a large number think tanks, finance and insurance companies, a FinTech sector, a start-up culture and two universities and a college.

People move to Waterloo for several reasons: neighbourhoods, recreation facilities and events, parks and trails, library services, galleries, museums, festivals and a number of local businesses that serve the community well.

If you are a small business owner looking to expand your advertising in Waterloo or around Ontario, you need to have a solid digital strategy so that your business truly stands apart. We know that your business isn’t one-size-fits-all. We offer customizable packages to help you achieve your business’ unique objectives. To design the ultimate digital marketing package for your brand, contact one of our specialists to learn more.




Trust Profitworks For The Best Online Marketing, Waterloo!

Profitworks Small Business Services provides website traffic and website conversion optimization services to increase the number of sales generated from a website. The focus of our services is on increasing sales and providing a positive return on investment!

If you are interested in getting new customers for your business, contact us today!

You can also download our Closed-Loop SEO Marketing Services Brochure or our free SEO checklist by clicking on the links!


What Profitworks Customers Are Saying:

"We saw not only an increase in website traffic, but more importantly in the quality of leads. It means we are spending more time on the things that truly make a difference to our business." (Dave Mattingly)
"Profitworks is always measuring, communicating and improving. We couldn't have found a better company to partner with. ” (Chris - Small Business Owner & Customer)