Today we are taking a look at web design package pricing. Click on each corresponding link to jump ahead:
- What Typically Is Included in a Website Design Package?
- What Should Be Included in a Design Package?
- How Much Should I Expect to Pay for a Website Design?
- Web Design Packages Pricing: Very Basic = $500-$700
- Web Design Packages Pricing: Small Website = $1,000-$1,200
- Web Design Packages Pricing: Medium Website = $1,500 - $2,000
- Web Design Packages Pricing: Large Website = $2,500 - $4,000
- Examples of Impressive-Looking Website Designs
- How to Plan for a New Website Design
Having an effective online presence is important in today's market. The team at Profitworks has over 17 years of experience helping businesses from dozens of industries increase revenue faster and we'd love to help yours too.
We'll give you a detailed breakdown of the various web design packages including what they include, what's good and what's bad about each option and the various price ranges to help you make your decision. So let's get started.
Web Design Packages Pricing: Find your best solution.
Web Design Packages Pricing: What's Available?
If you have a business and you want to succeed in today's market, you are going to need a website. If you have an older website already, it may be a good idea to think about getting professionals to redesign a website for you. But what type or size of website do you need? How do you choose from among the myriad of web design packages available? And what should you expect to pay? Here's a breakdown.
1. What Typically Is Included in a Website Design Package?
A website design package can vary among different providers, but it typically includes a range of services and components to ensure the creation of a functional and visually appealing website. Here are elements commonly included in a website design package:
A) Consultation and Discovery:
- Initial discussions to understand the client's goals, target audience, and preferences.
- Research on competitors and industry trends.
B) Custom Design:
- Creation of a unique and visually appealing website layout.
- Design of key elements such as the homepage, navigation menu, and other essential pages.
C) Responsive Design:
- Ensuring the website is compatible with various devices and screen sizes (desktops, tablets, smartphones).
D) Wireframing and Prototyping:
- Drafting a visual guide (wireframe) or interactive model (prototype) to outline the website's structure and functionality.
E) Content Creation and Integration:
- Incorporation of text, images, videos, and other multimedia elements.
- Assistance with content creation or integration of client-provided content.
F) Development:
- Coding and programming to bring the design to life.
- Integration of features such as contact forms, social media links, and other interactive elements.
G) SEO (Search Engine Optimization):
- Basic on-page SEO elements, including meta tags, headers, and image optimization.
H) A/B Page Testing:
- Quality assurance to ensure the website functions correctly across different browsers and devices.
- Testing of interactive elements and forms.
I) Launch and Deployment:
- Assistance with the deployment of the website to the chosen hosting platform.
- Ensuring all technical aspects are in place for the website to go live.
J) Post-Launch Support:
- Ongoing support for any issues or questions that arise after the website is live.
- Potential maintenance services or update packages.
K) Analytics Integration:
- Setting up tools such as Google Analytics to track website performance and visitor behaviour.
2. What Should Be Included in a Design Package?
A website design package should include many key features like a timeline and communication plan.
The main things that should be included in a design package are crucial for setting clear expectations, ensuring quality, and establishing a successful collaboration. Here they are:
A) Scope of Work:
- Look for a design package that clearly outlines the scope of work. Make sure it explicitly describes what is included in the design project and sets clear boundaries. This helps you understand exactly what you'll be getting.
B) Transparent Design Deliverables:
- Choose a package that specifies the tangible items you will receive. This may include high-resolution design files, source files if needed, brand guidelines, and any additional assets. Clarity on the types and formats of files ensures you have everything you need for your project.
C) Revisions and Approval Process:
- Understand the revision policy included in the design package. Check how many revisions are allowed and the process for providing feedback and obtaining approval. This ensures that the design meets your vision without causing unnecessary delays.
D) Clear Timeline and Milestones:
- Opt for a package that provides a detailed timeline with key milestones. This will give you a clear understanding of the project's progress and when to expect deliverables. A well-defined timeline helps you plan accordingly and ensures timely completion.
E) Effective Communication Plan:
- Look for a design package that establishes a clear communication plan. Identify the preferred channels of communication, the frequency of updates, and who the primary points of contact are. This ensures that you stay informed and can provide timely feedback throughout the project.
Remember, these are general guidelines, and it's crucial to tailor your choice based on your specific project requirements. Clear communication and a well-structured design package contribute to a smoother and more successful collaboration between you and the design provider.
3. How Much Should I Expect to Pay for a Website Design?
Expect to pay anywhere from $500 to $4,000. Set up a meeting with your team to discuss your needs and budget.
The cost of a website design can vary widely based on several factors, including the complexity of the project, the features required, the level of customization, and the expertise of the designer or agency. Here are some general guidelines to give you an idea of what to expect:
A) Basic Website:
- For a simple, template-based website with basic features, you might expect to pay anywhere from $500 to $5700. This would typically include one mobile-friendly page, and Google My Business set-up.
B) Small Website:
- For a small website, you can expect to pay anywhere from $1,000 to $1,200. This would typically include three mobile-friendly pages, Google My Business set-up, social media links to sites like your Facebook & Twitter pages, and Google Analytics set-up.
C) Medium Website:
- You can expect to pay anywhere from $1,500 to $2,000 for a medium website. This would typically include six mobile-friendly pages, Google My Business set-up, social media links to sites like your Facebook & Twitter pages, Google Analytics set-up, and technical support.
D) Large Website
- For a large website, you can expect to pay between $2,500 to $4,000. This would typically include twelve mobile-friendly pages, Google My Business set-up, social media links to sites like your Facebook & Twitter pages, Google Analytics set-up, and technical support.
4. Web Design Packages Pricing: Very Basic
Price Range: $500 - $700
If you are looking for the least expensive and fastest way to get on the Internet, then a 1-page package could do just that.
Package includes:
- 1 Page Web Design that is Mobile-Friendly
- WordPress (or another platform) Content Management System: This will let you update your text and images going forward
- 1 Year of Web Hosting
- Domain Name
- Local Search Engine Optimization
- Google My Business Set-up
What's Good:
- If you are on a tight budget then this is a good way for you to at least get started on the web. Both the local search engine optimization and the Google My Business setup will help you rank in local searches.
- It's important to make sure that have a mobile-friendly web design because more people are searching on their mobile devices these days
What's Bad:
- If you are not very comfortable with technology, then you might find it challenging to update your content on your own.
- To rank higher in search results, you need to have lots of quality content and you need to be adding content regularly to your website, so one page is not enough to get your website found.
- A 1-page website will not give your potential customers a very good impression of the professionalism of your company.
- If you have any technical issues, you will need to figure it out yourself or pay for technical support.
It's very important to make your website mobile-friendly.
5. Web Design Packages Pricing: Small Website
Price Range: $1,000 - $1,200
A small website as opposed to a single page will give you a slightly better online presence.
Package includes:
- 3 Page Web Design that is Mobile-Friendly
- Includes a Blog as one of your pages
- WordPress (or another platform) Content Management System: This will let you update your text and images going forward
- 1 Year of Web Hosting
- Domain Name
- Local Search Engine Optimization
- Google My Business Set-up
- Social Media Links to sites like your Facebook & Twitter pages
- Google Analytics Set-up
What's Good:
- If you have a bigger budget, then increasing the size of your website to 3 pages will be a better option for you.
- In addition to the local search engine optimization and the Google My Business setup, this package offers a blog that will help you rank higher in searches.
- It's important to make sure that your website is mobile-friendly because more people are searching on their mobile devices these days.
- Google Analytics can provide you with lots of data to help you see how your website is performing.
What's Bad:
- If you are not very comfortable with technology, then you might find it challenging to update your content on your own and you may find Google Analytics confusing.
- The blog will allow you to add content to your website to rank higher in search results, however, you need to have the time and expertise to write this content and to make it search engine optimized.
- A 3-page website is still on the small side and it will not give your potential customers a very good impression about the professionalism of your company.
- If you have any technical issues, you will need to figure it out yourself or pay for technical support.
Google My Business can help your website rank better in local searches - Image Source: Google My Business
6. Web Design Packages Pricing: Medium Website
Price Range: $1,500 - $2,000
A medium website is a great option for a small to medium-sized business.
Package includes:
- 6 Page Web Design that is Mobile-Friendly
- Includes a Blog as one of your pages
- WordPress (or another platform) Content Management System: This will let you update your text and images going forward
- 1 Year of Web Hosting
- Domain Name
- Local Search Engine Optimization
- Google My Business Set-up
- Social Media Links to sites like your Facebook & Twitter pages
- Google Analytics Set-up
- Technical Support
- Option to pay a monthly fee for content updates ($50-$75 per hour)
What's Good:
- If you can afford it, then increasing the size of your website to 6 pages will be an even better option for you.
- In addition to the local search engine optimization and the Google My Business setup, this package offers a blog and other pages where you can promote your products and services which will further help you rank in searches.
- It's important to make sure that your website is mobile-friendly because more people are searching on their mobile devices these days.
- Google Analytics can provide you with lots of data to help you see how your website is performing.
- You can get help if you have any technical issues.
- You have the option to pay extra for adding more content to your site which is important for ranking higher.
- A 6-page website will help you portray a professional image to your customers.
What's Bad:
- If you are not very comfortable with technology, then you might find it challenging to update your product pages. images, etc. on your own, however, you could pay the extra each month to have this done for you.
- The blog will allow you to add content to your website to rank higher in search results, however, you need to have the time and expertise to write this content and to make it search engine optimized.
Google Analytics can be helpful but also confusing - Image Source: Google Analytics
7. Web Design Packages Pricing: Large Website
Price Range: $2,500 - $4,000
A large website is a better option for a larger business that has many different products or services to promote.
Package includes:
- 12 Page Web Design that is Mobile-Friendly
- Includes a Blog as one of your pages
- WordPress (or another platform) Content Management System: This will let you update your text and images going forward
- 1 Year of Web Hosting
- Domain Name
- Local Search Engine Optimization
- Google My Business Set-up
- Social Media Links to sites like your Facebook & Twitter pages
- Google Analytics Set-up
- Technical Support
- Option to pay a monthly fee for content updates ($50-$75 per hour)
What's Good:
- If you need to display more products and services, then increasing the size of your website to 12 pages will be a great option for you.
- In addition to the local search engine optimization and the Google My Business setup, this package offers a blog and even more pages where you can promote your products and services which will further help you rank higher in searches.
- It's important to make sure that your website is mobile-friendly because more people are searching on their mobile devices these days.
- Google Analytics can provide you with lots of data to help you see how your website is performing.
- You can get help if you have any technical issues.
- You have the option to pay extra for adding more content to your site which is important for ranking higher.
- A 12-page website will help you portray a very professional image to your customers.
What's Bad:
- If you are not very comfortable with technology, then you might find it challenging to update your product pages. images, etc. on your own, however, you could pay the extra each month to have this done for you.
- The blog will allow you to add content to your website to rank higher in search results, however, you need to have the time and expertise to write this content and to make it search engine optimized.
- This may be more than you need. It's best to discuss your needs with a website company that you trust to determine what size website you need.
8. Examples of Impressive-Looking Website Designs
Here are some examples of impressive-looking website designs and why they truly stand out.
A) Relevantly Marketing
- This website has a clear Call To Action button "Let's Talk"
- It is personable given the image of a friendly face
- It has a very large bolded title
- It is easy to navigate given the header and various links
B) EZ-Teach
- This website has several Call To Action buttons that truly stand out "Buy Curriculum", "ESL Classes Online", etc.
- There is a clear navigation header on the top with various links
- It is personable given the friendly background image
- There is a clear title outlining what they are about
C) HomeRank Ads
- This website has a clear navigation bar at the top that is easy to read
- There is a clear Call To Action button "Start Now"
- There is a clear description on the home page describing their services
D) Custom Patches
- The website has a very simple introduction and a clear call to action button "Free Quote, Order Quickly".
- The background color is bright, the overall design is simple, and the color matching is harmonious.
- From the color tone, and font to the overall style of the website, it is highly consistent with the custom patches brand image, showing a strong brand recognition.
9. How to Plan for a New Website Design
Planning for a new website design is a crucial step for any business owner. Here's a comprehensive guide to help you navigate the process effectively:
A) Define Your Goals
Clearly outline the objectives of your new website. Are you looking to increase online sales, enhance brand visibility, provide better customer support, or achieve other specific goals? Understanding your objectives will guide the entire design process.
B) Identify Your Target Audience:
- Define your target audience to tailor the design to their preferences and needs. Consider factors such as demographics, interests, and online behaviour.
C) Budget Allocation:
- Determine a realistic budget for your website design project. Consider not only the initial design costs but also potential ongoing expenses like hosting, domain registration, and maintenance.
D) Research and Inspiration:
- Explore websites in your industry and beyond to gather inspiration. Identify design elements, functionalities, and features that you find appealing and could be beneficial for your own site.
E) Select a Design Team or Agency:
- Choose a professional design team or agency based on their portfolio, experience, and expertise. Request quotes and discuss your requirements to ensure they understand your vision for the website.
F) Communication Plan:
- Establish a clear communication plan with the design team. Determine how updates will be provided, how feedback will be exchanged, and who the key points of contact are.
G) Testing and Launch:
- Plan for thorough testing before the website goes live. Check for functionality, responsiveness, and compatibility across various devices and browsers.
H) Post-Launch Support and Maintenance:
- Discuss post-launch support and maintenance options with your design team. Clarify the terms and costs associated with ongoing support and updates.
By thoroughly planning each aspect of your website design, you'll set the foundation for a successful project that aligns with your business goals and resonates with your target audience.
You Can Trust Profitworks to Design the Perfect Website for Your Needs
If you need a new website or if you are looking to update your current one, let's chat. We'll sit down with you to learn about your business, listen to what you want and help you determine the best website design for your company.
Profitworks Small Business Services provides digital marketing solutions including website design, SEO, local SEO, email marketing, and website traffic and conversion optimization services which increase the number of sales generated from your website.
The focus of our services is on increasing sales and providing a positive return on investment. To learn more about Profitworks, click here and set up a time to discuss how we can help you grow your business online.
Why Choose Profitworks?
Here are some great reasons to choose Profitworks for your digital marketing services:
- We will be focused on your sales results to make sure you get the best return on your marketing investment
- We are a team of SEO specialists with years of proven SEO expertise that can help you grow your sales
- We are committed to working hard for you with integrity, honesty and transparency.
- We use a proprietary process, that we have developed and refined over the last 10 years that's different from any other marketing company.
What Our Customers Are Saying...
"My experience with Profitworks Marketing was very positive. They put together a very clear and strategic marketing plan. They helped me get more focused and come up with a solid plan that will take my business to the next level. Thank you!" - Krystle Marriott
